Marketing

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09 Oct Business Networking – Is it still worth it?

From breakfast baps and lunches in swanky hotels, to 6’oclock cocktails and delicious/meticulously planned dining experiences, there is a plethora of business networking opportunities - each heralding their events as the ‘best’ way to make new connections. But with so many options, is business networking still valuable, or are we all mostly just tempted by the free food or fancy venue?
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11 Sep The importance of the user journey

The user journey is an important concept - it allows you to make value-driven decisions based on how consumers interact with your business. It has repeatedly proven that the benefits of retaining consumers are huge. Not only is it less expensive to retain a customer than to acquire one, but also by nurturing them throughout the customer journey, including post-purchase, you can increase their lifetime value, and create a brand advocate.
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09 Mar The KFC Chicken Shortage: A Masterclass in PR Crisis Communications?

In February of this year, chicken lovers across the country were left up in arms after scores of KFC outlets across the country closed their doors, leaving them unable to gain access to their favourite fast-food treats for almost a week. The reason? A chicken shortage, thanks to a fault in the supply chain - with an early and hiccup in their newly signed contract with renowned delivery firm DHL, plus a lack of contingency planning, turning out to be a recipe for disaster.
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31 Jan GDPR: What you need to know

Most of us will be aware of the new General Data Protection Regulation (GDPR) by now – and in just a few short months, on 25th May 2018, the new data regulations come into force, replacing the Data Protection Act. We’ve highlighted 5 key changes, to make you aware of how it could affect you and offer some tips on how you can prepare.
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16 Jan JOB VACANCY AVAILABLE: WEB DEVELOPER

Formedia Marketing and Public Relations has an exciting opportunity for a proactive and reliable PHP web developer to join our team. The successful candidate will be our sole developer and responsible for front and back end development of websites, maintaining and developing existing websites, liaising with freelance workers and clients, and supporting with the continued growth and success of our digital department and business as a whole.
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21 Sep The Formedia story

Want to know more about Formedia? Managing Director, Jonathan Mills, talks you through our story so far... I'm so proud that Formedia's name is well known, and I hope, respected for its team's honest, straight forward and transparent approach. We're now into our 11th year and having crossed the magic milestone of a decade in business, I thought I'd reflect on the first ten years.
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23 Aug Introducing… Kim!

We wanted to give you all a deeper insight into the lovely team members here at Formedia and have decided to start with Kimberley, our Office Manager. Kim is one of the longest serving team members, having started seven years ago! Starting as an Account Manager, she now supports each department to ensure the smooth running of projects and manages the HR side of things. Here’s how our conversations went:
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