Blog

JM_Blog_FORMEDIA

19 Mar A catch up with our Business Development Director, Jonathan Mills

Tell us about your new role?
With the backing of the team under Anna’s guidance, I’m excited for the opportunity to focus on growing the company and building relationships. My day-to-day will certainly be varied and covering the region means there are plenty of early starts and late finishes! It will all be worth it, I’ll be able to invest in spending time with our clients, both old and new! (more…)

Read More
social-media-1795578_1920edited

20 Dec Digital Marketing: Getting your message heard

From social media (content creation, strategic guidance, management and analysis) and digital newsletters, to website design, updates, blogs and SEO, we can support across a variety of digital marketing. Our integrated approach to digital means we know how to utilise your channels to reach new audiences, generate new business opportunities and increase awareness of your team and business. (more…)

Read More
gardie-design-social-media-marketing-563665-unsplashedited

09 Oct Business Networking – Is it still worth it?

From breakfast baps and lunches in swanky hotels, to 6’oclock cocktails and delicious/meticulously planned dining experiences, there is a plethora of business networking opportunities – each heralding their events as the ‘best’ way to make new connections. But with so many options, is business networking still valuable, or are we all mostly just tempted by the free food or fancy venue? (more…)

Read More
canva-photo-editor (56)

11 Sep The importance of the user journey

The user journey is an important concept – it allows you to make value-driven decisions based on how consumers interact with your business. It has repeatedly proven that the benefits of retaining consumers are huge. Not only is it less expensive to retain a customer than to acquire one, but also by nurturing them throughout the customer journey, including post-purchase, you can increase their lifetime value, and create a brand advocate. (more…)

Read More
KFC-logo

09 Mar The KFC Chicken Shortage: A Masterclass in PR Crisis Communications?

In February of this year, chicken lovers across the country were left up in arms after scores of KFC outlets across the country closed their doors, leaving them unable to gain access to their favourite fast-food treats for almost a week. The reason? A chicken shortage, thanks to a fault in the supply chain – with an early and hiccup in their newly signed contract with renowned delivery firm DHL, plus a lack of contingency planning, turning out to be a recipe for disaster. (more…)

Read More
Plymoith-Science-Park

21 Sep The Formedia story

Want to know more about Formedia? Managing Director, Jonathan Mills, talks you through our story so far…

I’m so proud that Formedia’s name is well known, and I hope, respected for its team’s honest, straight forward and transparent approach. We’re now into our 11th year and having crossed the magic milestone of a decade in business, I thought I’d reflect on the first ten years. (more…)

Read More